In every real estate transaction, the relationship between emotion and fact is a delicate balance, explains Tyler Collins.

“That everyone knows what they ‘want’ is a given but being able to explain it clearly often isn’t easy,” adds Tyler. “I know how to ask ‘what’s the goal’ and how to form a strategy that results in a successful and satisfying solution.”

Tyler, the fourth of five generations who call the North Shore “home” (most still live here), honed his exceptional customer skills [...]

In every real estate transaction, the relationship between emotion and fact is a delicate balance, explains Tyler Collins.

“That everyone knows what they ‘want’ is a given but being able to explain it clearly often isn’t easy,” adds Tyler. “I know how to ask ‘what’s the goal’ and how to form a strategy that results in a successful and satisfying solution.”

Tyler, the fourth of five generations who call the North Shore “home” (most still live here), honed his exceptional customer skills in a multi-year career in retail and sales in New York City that included managerial positions, staff training and serving as a direct liaison among several corporate departments, field staff and customers in various retail operations.

“I learned from the best in the industry how to think critically about how to shape, market and deliver product – a home -- that would ultimately end in a sale, which is, of course, everyone’s goal whether they are buying or selling,” adds the Beverly resident.